How to Write Email Subject Lines That Make People Click

The subject line is the first thing your recipients see when they get an email from you. It’s your chance to make a good first impression and get them to open your email. If your subject line is boring or irrelevant, they’re likely to delete it without even reading it. But if it’s catchy and interesting, they’ll be more likely to open it and see what you have to say. Here are some tips for writing email subject lines that make people click: Keep it short and sweet. People are busy and they don’t have time to read long, complicated subject lines. Aim for a subject line that is 50 characters or less. Use keywords. If your recipients are searching for something specific, make sure to include those keywords in your subject line. This will help your email get noticed in their inbox.

Be personal If you can

Personalize your subject line by using the recipient’s name. This will make them feel like you’re speaking directly to them. Create a sense of urgency. Use words like “now,” “today,” or “limited time” to create a sense of urgency and make your recipients want to open your email right away. Be intriguing. Tease your recipients with a bit of mystery in your subject line. This will make them want to open your email to find out more. Use humor. A funny subject line can be a great way to get people’s attention. Just make sure the humor is relevant to your content and that it won’t offend anyone. Here are some examples of good email subject lines: Your [product or service] is waiting for you. [Recipient’s name], you’re invited to our exclusive event. 50% off everything for a limited time only! This is the most important email you’ll read today. What would [celebrity] do? By following these tips, you can write email subject lines that are sure to get people to open your emails.

Just remember to keep

Your subject lines short, sweet, and relevant to your content. And don’t be afraid to experiment with different types of subject lines to see what works best for your audience. Here are some additional tips for writing email subject lines that make people click: Use a question. Questions are a great way to get people to think and to pique their curiosity. For example, you could ask a question about a problem that your product or service solves, or you could ask a question about something that your recipient is interested in. Use a number. Numbers are also attention-grabbing, and they can help to create a sense of urgency. For example, you could use a number to indicate how many people have already signed up for your offer, or you could use a number to indicate how much time is left to take advantage of a sale. Use a call to action. Tell your recipients what you want them to do, whether it’s clicking on a link, opening an attachment, or making a purchase.