Adding double quotation marks before and after the search term indicates an exact match search, which can filter out ambiguous search results and increase relevance.
2. X or Y or X | Y
These two search commands are the same, and the results returned are either related to X or related to Y.
3. ( )
Use () to group multiple terms or search operators to control how the search is performed.
For example: (ipad OR iphone) apple
4. site :domain.com
①Use the site: search command
To see all the pages of a website indexed by Google;
If you add keywords, you can find pages on a website that contain specific keywords, such as:
② You can also use the site: command to know whether a specific page is included in Google : just put the full URL address of the page after site :.
As shown in the figure below, we can see that the page we searched has been indexed by Google :
Google search command
③ Find out the non- https pages on the website (be sure to fix them in time! HTTPS is now a must, especially for e-commerce websites)
Taking our official website as an example, the search command is: site:sdwebseo.com -inurl:https
④Find duplicate content:
Want to know if your website content has been shared or plagiarized? Just -site: domain name ” your unique content ” .
As shown in the figure below, I found that our article ” 2018 Facebook New Features Help Peak Season Marketing” was shared by four websites.
Google search command
⑤Quickly find someone’s social profile:
Common search commands: name (site: twitter.com | site: facebook.com | site: linkedln.com | youtube.com)
The premise is that you need to know the other party’s name, and it is better to find a few feature words. After all, there are too many duplicate names. For example, the other party’s company name, address, previous address, in short, the content you think the other party will set in the information.
Here’s an example of me looking for my colleague ’s Facebook account:
The girl’s English name is Lisa Sun. She worked in foreign social operations in Beijing for three years, so I guessed that her social profile might have Beijing .
I tried the following search commands:
Google search command
So cool, I saw her profile picture as soon as I clicked on the second search result, haha!
5. cache :
Use the cache: command to see the new cache of a web page, that is, you can see what the page that Google recently crawled and indexed looks like.
If a page has not been updated in cache after you have modified it for a long time, you can submit it on Google Webmaster Tools or pingfarm to speed up the update.
6. intitle : and allintitle:
Add a word or phrase at the end to retrieve web pages that contain specific words in the title.
For example: intitle:apple will return all web pages that contain apple in the title .
The rise of unstructured and semi-structured data has given way to NoSQL databases, which offer flexibility and scalability that traditional relational databases often lack. These databases cater to diverse data formats and allow for special database dynamic schema alterations, making them particularly appealing for startups and enterprises alike. By embracing NoSQL solutions, organizations can enhance their agility in data handling, thereby fostering innovation and responsiveness to market demands.
keyword and allinurl:keyword1 keyword2
These two search commands can retrieve results that contain specific words in the URL .
The result returned by allinurl:keyword1 keyword2 is the URL containing all the specified words.
Uncle Google mainly uses this type of search command when looking for guest post resources
As shown below:
The search results are affiliate mistakes that kill business some website resources where you can do guest blogging.Google search command
( Appendix: Other commonly used Google advanced search techniques and syntax for finding guest blog platforms:
8. inanchor : and allinanchor
inanchor: retrieves web pages that have specific words in their external link anchor text. For example, the command inanchor:apple iphone will result in the search results being web pages that have apple or iphone in their external link anchor text .
Allinanchor: is similar to inanchor:, but the search results
Those that contain all the specified words. For example, allinanchor:apple iphone will detect web pages that contain apple iphone in the adb directory external link anchor text .
9. intext :keyword and allintext:keyword1 keyword2
The intext:keyword search command can help you retrieve web pages containing a certain word. For example: intext:apple
The allintext:keyword1 keyword2 search command can retrieve web pages that contain multiple words at the same time. For example: allintext:apple iphone
10. filetype :
Use filetype: to easily find specific file types, such as pdf , jpg , png or gif formats.
For example: The following figure uses the filetype command to find the PDF versions of several books on learning Google SEO shared by Uncle Google on his official website .
Google search command
11. related :
Use this command to find results related to the searched website/page.
For example, related:amazon.com , we can get other web pages related to Amazon.
As for how Google determines the connection, Google did not say it explicitly, but it generally considers websites with common external links.
Uncle Google often uses this search command to find some foreign learning materials
For example:
Using the search command related:ahrefs.com/blog , you can find some learning websites similar to his blog, as shown below:Google search command
Then I saw the second search result yoast.com/seo-blog . If I know nothing about this website, how can I judge its relevance? There is a very accurate way:
Perform a site:domain.com search for yoast.com and note the number of results:Google search command
Do a site:domain.com niche search and note the number of results
Google search command
Divide the second number by the first – if it’s above 0.5 , it’s a very relevant site ; if it’s above 0.75 , it’s a super relevant site.
In this example, 2760 divided by 4030 is approximately 0.68 , so the data shows that yoast.com is a very good and relevant website to learn SEO .
12. *
* is a wildcard character. Google will retrieve some results that match the words you specify and replace the wildcard characters with random words or phrases.
Great for finding topics and ideas for content creation
For example:
I wanted to find some articles about wordpress , so I searched Google for top *wordpress*
The results are as follows:Google search command
Good , I found great content topics on wordpress themes, tools, plugins, etc.
