Setting up an objective allows you to visualize your calls in the majority of Matomo reports Find the integration such as the distribution of calls by acquisition channel: Call objectives in Matomo Segments on the other hand allow you to only view Matomo data on visitors who made a phone call. In addition you can use the different data sent the status of the call or its duration to create even finer segments.

 Although its benefits have won over the majority this new way of working does not make it easy for managers forced to manage their operational activities with a majority of employees teleworking.

For example you can decide to only display

The data of your visitors who have called for more than a minute: Caller Find the integration  Segment in Matomo This Iraq Data  integration gives you much more than just viewing your phone calls in Matomo. It allows you to link calls and callers’ web journeys and therefore attribute all the conversions generated by your website including calls in a single environment.

How to benefit from the integration

To start taking advantage of this integration all you have to do is log in to your Dexem Call Argentina Phone Number List Tracking account Integrations tab and activate it in a few clicks! Matomo integration  Similar articles New Google Analytics  integration New: Find your calls in Google Analytics  October   In “News” New Call Tracking: Send call duration to Google Analytics New Call Tracking: Send call duration to Google Analytics December   In “Marketing” New: